RBMA partners with TuneIn streaming service
Red Bull Music Academy Radio partners with TuneIn to strengthen their lasting audience being accessible 24/7. RBMA broadcasts handpicked music and in-depth interviews with influential artists from around the world. Deeply involved with their local scenes in 102 countries.
TuneIn has about 60 active million listeners in US & Canada listening to live radio stations and millions of on-demand programs. Difference between TuneIn and other streaming services like Pandora or iHeart Radio is that your tuning directly into on-air broadcast to give more of a traditional radio feel.
“We strategized this partnership with their teams over the course of a year and could not be more excited to help distribute RBMA Radio and it’s world-class music and culture content to TuneIn’s audience,” Charles Raggio, TuneIn’s senior director of artist partnerships and branded content.
RBMA Radio launch its partnership with broadcasting live from pop-up stations in Atlanta from Aug. 15-20, and Montreal from Sept. 25-Oct. 28 in conjunction with the annual Red Bull Music Academy.
Atlanta programming will include conversations and/or live sets from the mixtape king DJ Drama, Don Cannon, Sleepy Brown and the bounce diva Big Freedia.
Tune in to RBMA below